Commerce Essentials

Top Shopper Retention Tools in 2016: A Master List by Nick Campbell

pears-1104394_640Nick Campbell at MonsterPost is at it again….

Summertime…and the living is easy…

Yet for online retailers, summer is the perfect time to both implement tools that will maximize revenue over the vaca season AND prepare for the craziness that is the holiday season come October. Deploying and activating shopper retention tools that convert more of your ecommerce store’s traffic now will set you up for success come the end of the year.

So which tools work best when it comes to retaining more shoppers? Our buddy Nick Campbell at MonsterPost put together a stellar list of 30 tools to choose from — all to improve sales and increase retention.

Oh, and guess what? We made the top of the list for cart abandonment solutions. 🙂

“There is a wide range of platforms to build an online store with, but it requires more than just running an e-store to succeed in commerce today…Turning one-time visitors into return customers is a challenge, but fortunately there are special tools for that… As you can see, it makes sense to improve your customer retention strategy if you want to increase your bottom line and save on marketing. In this post, you will find a variety of eCommerce tools that can help with this initiative. Depending on the purpose, they are divided into three categories, namely customer abandonment solutions, loyalty programs, and customer personalization tools. What’s cool, many of these tools have free trials lasting mainly from 14 to 30 days, so you can experiment with them for a while to make sure they can serve your purposes properly.”

Thanks Nick, for your research and valuable words of wisdom! Check out the master list here





This entry was posted in Checkout Conversions, Ecommerce, Emails, marketing, Online Retailers, Online Shop Owners, Shopping Cart Abandonment.