Shipping costs that are unclear or too high are among the top reasons for cart abandonment. And of course, who doesn’t love free shipping? Apparently, 83% of shoppers are willing to wait an extra two whole days to get their goods just to pay nothing for shipping.
I really liked this post by Shippo discussing if and how free shipping can be done if you’re using drop shipping as your method of delivery. Considering that cart abandonment remains just under 80%, having the option to offer free shipping to your shoppers when possible could be a game changer.