Commerce Essentials

Category Archives: Ecommerce

Is Free Shipping Possible When Drop Shipping?

Shipping costs that are unclear or too high are among the top reasons for cart abandonment. And of course, who doesn’t love free shipping? Apparently, 83% of shoppers are willing to wait an extra two whole days to get their goods just to pay nothing for shipping. I really liked this post by Shippo discussing […]

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5 Ways You’ve Lost Sales Without Social Commerce

In this insightful article from TrueShip, a premier provider of shipping and returns software, you’ll learn about 5 opportunities to leverage social media to sell more online. From Facebook to YouTube to Tumblr (was honestly surprised about that one!), social media can be key when it comes to conversions. The blog post is chalk full […]

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Why eCommerce Processors Should Pay Attention to Cart Abandonment

Recently, I had the honor of participating in a webinar with our global processing friends at BlueSnap. In the webinar, we took a look at shopping cart and checkout abandonment and shared 10 solid tips to help convert more shoppers into buyers. And it was great. The vision of BlueSnap is the same as ours: […]

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Your Guide to New Sales Tax Rates

The New Sales Tax Rates in the States have gone into effect this month. How has your online store been effected? Have you run into obstacles in calculating or communicating these changes? TaxJar has put together a handy guide to walk you through the process as an e-tailer, from the basics of sales tax to determining where […]

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Collect More Emails to Convert More Sales

Some people think that there is a moment between indecision and decision where the outcome can be influenced by even the gentlest breeze. There are also those who believe that destiny is not fixed, but rather that every action creates a multitude of possible futures that we navigate along during our life’s journey. And right […]

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Taking Your Online Business Worldwide

There was a time, not so long ago, when Americans only bought “made in America” and China only sold pottery. OK, not really. Global trade has been around since way before traders moved Italian silk across Eurasia and brought back spices to sell to the nobles. Luckily, for most of us, the spice trading days […]

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35 Ultimate Tips to Reduce Shopping Cart Abandonment

Recently, Olga over at the Styla blog put together THE ultimate list of actionable tips to help reduce shopping cart abandonment including UX/UI tips, optimization best practices, traffic considerations, and marketing strategies. This is a really great, 35-point list that any online retailer should bookmark to reference and use on an ongoing basis. Well done, Olga! […]

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July 4th Shopping Data: Decline in Conversions?

So how did online retailers do this 4th of July? This article on MyThings.com has got some interesting data about the busy US holiday weekend. For example, their analysts found that on July 4th itself, Americans seemed to opt for the holiday celebrations and BBQs instead of shopping online. There was a significant 21% drop in […]

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